About us
A Small Team That Answers Its Messages
LaunchApp builds mobile apps, websites and custom software for startups and growing businesses. Small enough that you talk to the people writing the code, experienced enough that the code holds up.
Why we started
Every founder we met had the same story. They had paid for an app once already. It arrived late, it did not do what was discussed, and when they asked for changes the developer had moved on to the next client.
The technical work was rarely the problem. The problem was the gap between what a client described and what a developer heard, left unexamined until the invoice arrived. Most failed software projects are failed conversations.
So we built the practice around closing that gap. Written scope before anything starts. Milestones that each produce something you can hold. Payments that follow delivery rather than preceding it. And a month of free support after launch — the period when real usage tells you what testing could not.
We are deliberately small. You will not be handed to an account manager who relays your questions to someone else. The person who understands your project is the person who replies to you.
- Years of development experience
- 6–8Years of development experience
- Products shipped to real users
- 3+Products shipped to real users
- Industries served
- 14Industries served
- Free support after launch
- 1 MonthFree support after launch
How we operate
Four Rules We Do Not Bend
These are not marketing lines. They are the decisions that cost us money often enough to be worth writing down.
Quote honestly, even when it costs us the job
If your idea does not need an app, we will say so. If the budget will not cover what you described, we will tell you before you commit rather than halfway through. A project that starts on a fiction ends badly for both sides.
Ship in pieces you can see
Every milestone produces something you can open on your own device. Feedback on a working build is worth more than approval of a document, and it catches misunderstandings while they are still cheap to fix.
Build for the phone people actually own
Not everyone has the newest device on a strong connection. We test on mid-range Android hardware and throttled networks, because an app that only performs on flagship phones is an app most of your users will uninstall.
Leave code someone else can read
You own the source at the end. That is only worth something if the next developer can understand it, so we write for the person who inherits the project, not for whoever is fastest today.
What you get
Working With Us, Concretely
Experienced Developers
6–8 years of hands-on development experience across mobile, web and backend systems.
Built for Scale
We have built applications designed to handle thousands to millions of users without rewrites.
Milestone Payments
Pay progressively as your project moves forward. No large upfront commitment before you see work.
Clear Communication
Regular updates at every stage, in plain language. You always know what is being built and why.
No Hidden Surprises
A written scope, a fixed quote and predictable delivery. What we agree is what you pay.
1 Month Free Support
One month of free post-launch support after delivery, covering fixes and small adjustments.
How we work
A Process You Can Actually Follow
Six stages, each with something you can see and approve. No black box between the kickoff call and the launch.
- 01
Tell Us Your Idea
Share your business idea and requirements. We ask questions until the goal is genuinely clear.
- 02
Plan & Design
We define features, user flow and visual direction, then agree a scope and timeline in writing.
- 03
Build
Our developers turn the plan into a working product, with builds you can try as they progress.
- 04
Test
We test performance, usability and reliability on real devices before anything goes live.
- 05
Launch
We handle store submission, hosting and deployment, and take your product live.
- 06
Support
One month of free support after launch, plus ongoing maintenance whenever you need it.
Have an idea?
Let's Build It Together.
Tell us what you are planning. We will help you turn it into a real digital product — starting with a free, no-obligation consultation.
